This is a group project. Jingxin Xu and I (Difeng Zhang) shared inspiration and materials in this project, but the final output content is not completely the same. The e-spray can section was completed independently by myself.
Solve conflicts between graffiti culture and society while bringing more people an enjoyable and clean virtual experience of creating.
Graffiti is an Italian word that originally meant scribbling. Later, it evolvedinto a distinct art form that spread around the world. Street graffiti has become part of many urban cultures. However, the wall for graffiti is limited, plus there are many people who like vandalism. Many works that took months to create are destroyed in minutes.
Malcolm by David Flores (below) is a good example. This graffiti is right next to my apartment in East Village so I have seen it being created, completed, and destroyed.
Another situation is a graffiti wall that encourages tourists to do graffiti. Painting here is not condemned, but due to space constraints many new creations have to overwrite old ones.
In general, some of the graffiti destroyed the original buildings (such as historical and scenic sites), and some covered old ones. The former's destructive behavior is abhorrent, and the latter is a helpless act because of insufficient space. In any case, the result is regrettable.
After conducting research and interviews, we decided to create an AR graffiti program that includes App, Venue Construction, and special Spray Paint Can.
An exciting illustration, maybe it's just a souvenir autograph; this program keeps cities clean and lets users create whatever graffiti they want on the selected walls. It will also bring business collaboration and numerous additional features such as limited events and co-creation.
This project will be mutually beneficial for all three parties. If every Venue acts as a node, then the App will be the wire connecting them all. Through a certain level of cooperation, merchants and organizations will gain passenger flow, artists will gain exposure, and the public will gain engaging commemorative experiences.
We considered what else we could do other than merely allowing individuals to enjoy the thrill of creating graffiti.
When it comes to graffiti, people always associate it with modern art. But in fact, it didn't happen out of thin air. Humans began to paint on rock walls as early as the Stone Age, so it can be said that graffiti has accompanied human civilization all the way to today.
So, we hope to collaborate with museums like the Fresco Museum, which displays more than 1,300 copies of major frescoes in Belgrade; and attract more tourists to these museums by setting up our products. When people dive into the joy of painting, they can better comprehend the stories behind the cultural heritages.
[1]Photo by Decry.Yae on Unsplash; [2]https://www.google.com/imghp?hl=zh-CN&authuser=0&ogbl; [3]www.meiwen.com.cn/subject/jgyvuhtx.html; [4]illustration materials: https://storyset.com; [5]icons for story telling: https://thenounproject.com
